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The problem: How to quickly explain the value proposition for an engineering project to global decision makers.
The process: I worked with the director of product management in Motorola’s cloud services team to document a typical use case that would exemplify the project’s value proposition. In many cases the best way to sell a project internally to decision makers is the same process that is commonly used by expert sales folks: tell a story.
So here is the story we came up with, an animation I developed using Adobe After Effects, Photoshop, and Illustrator:
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Special thanks: I want to thank a few folks who helped to make this video a success…
- Jeri Ann May, Director of Product Management, Motorola Cloud Services
- Sean Murphy and Theresa Shafer, Business Development and Strategy for Software Startups, SKMurphy
Great video the stick figure animation look nice and the concept of the video is intresting.