Ron Fredericks writes: LectureMaker was on scene March 17, 2011, as the video streaming provider for this episode of “Think Influence” held at San Francisco’s BrightTALK office.
Simon Gerzina was the producer for the event. He gave me and my camera crew a fantastic learning experience, as we supported him during the event. It is rare to be able to learn “hands-on” from a famous video producer, photographer, and communications leader. Thank you again, Simon.
The event was moderated by Barbara French as part of her exciting perspective in influencer brand advocacy.
Barbara French
Sr. Director, Analyst Relations
Juniper Networks (Moderator)
The event’s expert panel came up to life with Barbara’s leadership to deliver great answers and key insights into building a brand by seeking and leveraging influencers across a wide community.
Don Bulmer, VP Global Communicaitons, SAP
Guy Kawasaki, Co-founder, Alltop
Mike Fauscette, GVP, Software Business Solutions, IDC
LectureMaker’s portable broadcast system was at the heart of the event. Our live Internet streaming hardware integrated with high-def video cameras, skilled operators, audio, titling, and source switching were key elements in making the broadcast come to life with such clarity. Contact LectureMaker to take your next local event to a global or remote live audience, or to record and publish the event online as a high-def video after the event.
- LectureMaker Live Event Video/Photo Package
- TEDx Live Event on “Identity” (LectureMaker® service example that included streaming, high quality recording, and web integrated post-production)
Thanks go out to LectureMaker’s camera crew on this project:
Images
These images show how LectureMaker’s high quality portable broadcasting equipment works in the field.
You can watch a recording of the live stream below. I think anyone who puts on live events can learn from watching this recording: 1) how to manage a global audience from a live streaming broadcast, and 2) how to film a live event for broadcasting. The recording is of the Internet live stream itself, the same quality and experience that the streaming audience received during the event.
I was very impressed with Morgan Cantrell‘s management of the event along with effective integration of twitter as a way for the Internet audience to converse with the host during and after the event. I was also very impressed with Simon Gerzina’s production of the event itself. Both Morgan and Simon work for BrightTALK. Use BrightTALK’s community platform to take advantage of their experience to build influence using their community enhanced lecture delivery platform and services.



